Sofii Sofii

Orientation

An introduction to how the course works.

Lesson plans

Each Module has a Lesson Plan that you can access from The Classroom.

Preparation

To be completed before class:

  • Preparation Activity: Complete your Preparation Activity before class.

  • Readings: Complete your readings for each module before class.

In Class

Each module contains a scheduled lesson, delivered through a mix of a YouTube Livestream and an interactive Lesson File.

  • Lesson File: The link to the interactive Lesson File,

  • Livestream Link: The link to the Livestream on YouTube, open it in another window and put it to the side of the Lesson File.

Homework

Each module has a homework assignment, feedback form and a link to book in your one-on-one meeting with your Instructor.

  • Homework Assignment: Complete your homework assignment for each module to get the most out of this course.

  • Feedback Form: Fill out the feedback form for each module to help us improve our teaching and shape the next module.

  • One-On-One: A regular meeting to check in with your Instructor, ask questions, get feedback, etc.

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Sofii Sofii

Module 1: Story

An introduction into Branding, Investment and Pitching.

Lesson plan

Preparation

To be completed before class:

In Class

To be completed during class:

lesson

Homework

To be completed before next class:

  • Module 1: Homework Assignment

  • Module 1: Feedback form

  • Module 1: One-On-One

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Sofii Sofii

Module 2: Strategy

An introduction into Branding, Investment and Pitching.

Lesson plan

Preparation

To be completed before class:

  • Business Audit: Complete the Business Audit form by clicking here.

  • Readings

    Complete your readings by clicking on each one in the list below:

    • Article

    • Video

    • Video

In Class

To be completed during class:

lesson

Homework

To be completed before next class:

  • Module 1: Homework Assignment

  • Module 1: Feedback form

  • Module 1: One-On-One

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Sofii Sofii

Module 3: Style

Learn about Tone, Visuals and Iconography with a Brand Styleguide for quick but beautiful Content Production.

Lesson plan

Preparation

To be completed before class:

  • Business Audit: Complete the Business Audit form by clicking here.

  • Readings

    Complete your readings by clicking on each one in the list below:

    • Article

    • Video

    • Video

In Class

To be completed during class:

lesson

Homework

To be completed before next class:

  • Module 1: Homework Assignment

  • Module 1: Feedback form

  • Module 1: One-On-One

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Sofii Sofii

Module 4: Sell

Get hands on with Prototyping and take your Minimum Viable Brand (MVB) to market with the power of Technology, Digital Marketing and Social Media.

Lesson plan

Preparation

To be completed before class:

  • Business Audit: Complete the Business Audit form by clicking here.

  • Readings

    Complete your readings by clicking on each one in the list below:

    • Article

    • Video

    • Video

In Class

To be completed during class:

lesson

Homework

To be completed before next class:

  • Module 1: Homework Assignment

  • Module 1: Feedback form

  • Module 1: One-On-One

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Sofii Sofii

Module 5: Scale

Focus on the future with a clear vision through Growth Planning and Goal Setting.

Lesson plan

Preparation

To be completed before class:

  • Business Audit: Complete the Business Audit form by clicking here.

  • Readings

    Complete your readings by clicking on each one in the list below:

    • Article

    • Video

    • Video

In Class

To be completed during class:

lesson

Homework

To be completed before next class:

  • Module 1: Homework Assignment

  • Module 1: Feedback form

  • Module 1: One-On-One

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